Traffic Measurement & Vehicle Counting
Utilize cutting-edge computer vision for vehicle counting in DOOH. Monitor traffic dynamics, both vehicular and pedestrian, around your roadside assets with our advanced digital out-of-home data solution.
Unlock Insights with Vehicle Counting for DOOH
Discover the power of on-site AI Sensors or your local media player and an IP camera (recommendation: digital ePTZoom). Implement 24/7 vehicle detection and harness valuable digital out-of-home data. Sync data with digital screen content or explore new billboard sites for strategic advertising insights. Knowledge is derived from data, transforming your approach to advertising.
Enhance Your Strategy with Vehicle Counting:
Navigate double-sided billboards and diverse traffic directions seamlessly. Utilize our ability to select zones and ROIs (regions of interest) for precise data organization, delving into insights for each site. Access comprehensive data, including total count, speed, direction, and vehicle type (car, bus, truck, motorcycle), alongside categorized pedestrian counts by gender. Stay informed with up-to-the-minute insights per asset using advanced vehicle detection and digital out-of-home data.
Enhance Your Strategy with Vehicle Counting:
Navigate double-sided billboards and diverse traffic directions seamlessly. Utilize our ability to select zones and ROIs (regions of interest) for precise data organization, delving into insights for each site. Access comprehensive data, including total count, speed, direction, and vehicle type (car, bus, truck, motorcycle), alongside categorized pedestrian counts by gender. Stay informed with up-to-the-minute insights per asset using advanced vehicle detection and digital out-of-home data.
Optimize Insights with Vehicle Counting and Digital-Out-of-Home Data:
Access our 24/7 dashboard for real-time content and asset performance tracking. Integrate data effortlessly using our API for planning engines, local CMS, and programmatic trading with your preferred SSP/DSP. Elevate your DOOH strategies with data-driven insights.
Breakdown of each site per type of vehicle, per site. Calculate an estimated impression based on the average number of passengers on each type.
Speed of vehicle per day, hour and even per minute. Automate your peak times.
Pedestrian heavy zone? Detect people passing by including their gender. Measure total impact.
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