Audience Intelligence for Retail
Our innovative audience intelligence for retail uses cutting-edge computer vision technology to help retailers understand and optimize their in-store footfall & Digital Signage.
Features & Benefits
Retailers can use our solution to measure foot traffic at a store level and customer engagement with their Digital Signage, allowing them to optimize content dynamically, increase basket size and create targeted in-store campaigns.
Quantify in-store visitors in real-time within your stores. Leveraging existing CCTV cameras or using strategically placed sensors to understand traffic trends over time, optimize staff and inventory levels and correlate real data to your POS data.
With our solution, retailers can also monetize their Digital Signage by selling advertising space, providing a new revenue stream. Our data can connect with programmatic platforms in the DOOH space and open up a whole new revenue stream.
Use Cases
Retail Chains
Not every store is the same. Measure and optimize stores at scale with real time data and integrations to other sources of data. Correlate traffic levels to POS data, optimize product display based on customer movement and communicate targeted messaging based on live visitors to each store.
Shopping Malls
Use our data solutions to quantify traffic across your venues, measure the effectiveness of DOOH displays and sell advertising space more effectively and programmatically. Our range of partners and integrations allows this to be a simple plug & play way to increase revenue.
Events
Event organizers can use our solution to measure attendee engagement with Digital Signage, allowing them to optimize content, drive traffic to different sections and sell advertising space to exhibitors and attendees.
Optimize Your In-Store Digital Signage to Boost Retail Revenue with Our Solution
Our audience measurement solution for retailers is the perfect way to optimize in-store Digital Signage, collect retail intelligence data and ultimately increase revenue. If you’re interested in learning more about our solution and how it can benefit your business, please book a meeting with us today.
We look forward to hearing from you! Read more about our Retail Media thoughts here.
