It’s that time of the month again. Join us as we navigate the landscapes of Digital Out-of-Home Data and Retail Media in the AdMobilize Newsletter. We’ve gathered the latest insights from December. Also check it out our OOH Use Cases
Happy 2024!
We want to extend our gratitude to our community, clients, and our outstanding team for contributing to this remarkable year. From AdMobilize, we wish you a happy New Year!
Unleash the Potential of Retail Media Networks: Enhancing Your Data for Digital Out-of-Home
As 2023 draws to a close, it’s time to spotlight the major players in the ever-evolving retail media landscape. These pioneers in retail media networks have been shaping the advertising scene and have started an industry that doesn’t seem to be stopping any time now:
🌟 Amazon: A global giant offering a wide range of ad types, including sponsored products, brands, and display ads. Online born and raised, but with their constant Amazon Fresh & Whole Foods examples, digital screens might be coming to their physical stores.
🌟 Tesco: Holding over 25% of the British supermarket share, Tesco has become a major player in the retail media landscape, with their smart screens and connected displays they allow their brands to reach millions of weekly buyers right at the last point of influence.
🌟 Walmart: Leveraging extensive shopper data, Walmart’s retail media platform delivers sponsored product listings, display ads, and in-store advertising.
🌟 Kroger: Precision Marketing at its best, providing sponsored search and display ads across various channels, along with off-site advertising options.
As we bid goodbye to 2023, stay ahead in the world of retail advertising with AdMobilize and many more for a promising 2024.
New Product Page – Data for Digital Out-of-Home
Admobilize’s solution brims with powerful features designed for our clients, including anonymous measurement per Sites and Site Groups, SSPs / DSPs feeding, a Customisable Dashboard, CMS Integrations, Automated Reporting, White Label, and much more.
Explore our latest Product Page on our website for an in-depth look!
